Interested in an exciting career alternative?

Watch the video below. If it sparks something, talk with Gus to see whether it’s right for you.

More senior executives than ever before are exploring franchise ownership as a way to create independence, strengthen financial security, and take greater control of their career trajectory — especially in uncertain times, when having a proven alternative matters more than ever.

The breadth of today’s franchise landscape goes far beyond food, spanning multiple industries and investment levels. There are flexible ownership models including home-based or brick-and-mortar businesses, with or without employees.

This master class led by Gus Iurillo of The Entrepreneur's Source shares new insights and data on how senior executives are using business ownership as a strategic career alternative — and when it does (and does not) make sense. This session is about understanding your options, whether you’re exploring ownership alongside your current role or considering a longer-term career transition.

The Entrepreneur’s Source is a valued ExecuNet partner, whose network of coaches has guided thousands of executives through this process, helping them understand their options, clarify priorities, and move forward with confidence.

This is a practical, thoughtful conversation about building something of your own — in a way that fits your life, your experience, and your goals.

Here's Some of What Attendees are Saying:

  • "There are opportunities in places I never thought of".
  • "There are many more options for franchises other than food and small services like UPS stores."
  • "My biggest takeaway was that this is an attainable option. It was striking to see the statistics comparing a franchise to individual ownership. Those numbers speak for themselves."
  • "Great overview of franchise/small business's in this country."
  • "It’s a venture I should look into."

Here are some highlights:

  • Today's Job Market (4:08)
  • General Career Confidence Survey (6:50)
  • Small Businesses Drive the Economy (10:35)
  • Benefits of Franchising (11:50)
  • Misconceptions About Franchising (16:00)
  • What Is Franchising? (18:32)
  • The Natural Choice For a Second Career (23:48)
  • Why Work With A Coach (26:18)
  • Typical Investment Requirement (35:04)
  • Industries Other Than Food Services (36:50)
  • Helpful Traits To Have (38:18)
  • Why Now Is A Good Time (40:10)
  • You Don't Pay A Franchise Coach (42:10)

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