2 results for tag: United Airlines

Why Have Employer Brands Become More Important Than Consumer Brands?

Employer brands have become equally important to consumer brands. A consumer brand tells the world why you exist. An employer brand is who are actually are. In our country, entire tribes of CEOs perpetuate an idea that in order to offer low-prices ...
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Facebook, Pepsi, and 7 Other Brand Disasters of 2017

The worst brand scandals of the year were mostly about sexism or racism.  In the decade I've been posting about the year's worst brand disasters, I've never seen a year where most of the big scandals involved either sexism or racism. In 2017, sexual ...
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