4 results for tag: social media


Social Media: A Networking Deterrent

Social media has created a real problem. It’s preventing us from making more and better personal connections. And nobody gets hired, booked or referred without a personal connection. This was the gist of my TEDx talk delivered to an audience of social ...
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The Sharing More Than Selling Rule

Social networks are a great place to share content, to interact with others, to listen in on what's happening, and yes, if approached carefully, social networks can be a way to get the word out about you and your business. However, as I review people's ...
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Advertising Agencies Just Want to Make Ads

Recently, as I normally do, I checked my Twitter feed first thing while enjoying a cup of black coffee. I noticed the following tweet from @petermccormack: @dmscott would love your thoughts on my article about the failings of online advertising. Peter ...
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5 Ways to Appear More Like an Expert – Rather Than a Narcissist – in the Digital Age

Whether you’re selling vacuum cleaners or you’re offering consulting services, consumers want to buy from someone with proven expertise. The good news is, today’s digital world allows you to declare that you’re an expert with relative ease. The bad ...
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