56 results for tag: personal branding


What Does Your Brand Promise?

More and more attention is being placed in the career industry on personal, or executive, "branding." Branding is hardly new in the broader marketplace; it has been going on since the beginning of competition in free markets. Brands are a core part of life in ...
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7 Tips for a Compelling Executive Bio

Executive Bios take branding to another level, linking an executive's softer skills to their value proposition in a way that isn't possible to emphasize in a resume. To clarify any confusion around Executive Bios, let's look at a few points: Purpose: ...
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We are the Stories We Tell Ourselves

People make their own meaning. We become what we tell ourselves. "We string our situation together into some form of logical script," said Tom Asacker, acclaimed innovation & strategic communications expert. The problem with that is we lock ourselves into ...
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Personal Vision Statement: Necessary to Becoming a Great Leader

How does a personal vision statement factor into becoming a great leader? Too often we allow effectiveness to be mistaken for greatness. You need to come up with the key values and their descriptions which represents who you are and who you intend to be. ...
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Are You Prepared for an Effective Job Search in the Digital Age?

As you embark on your executive job search, you will quickly realize the digital age has vastly altered the way in which an effective job search at the executive level is conducted. With the introduction of social media and what appears to be the ease of ...
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The Verdict on the One Size Fits All Résumé

Should you tweak your résumé based on the position you’re applying for? This popular question can pull in very differing opinions. Interested to hear what our Career Strategists would say, ExecuNet Master Class Host Tony Vlahos asked a panel of Career ...
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One of the Most Common Things Job Seekers Need Help With

My mother always told me not to worry about what people think of me. Good advice... except when in a job search! When in search, what people think of you is key, and what they think of you should be consistent and summed up in a personal brand statement... ...
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Résumé, Personal Branding and Job Search Strategies: An Expert Panel Discussion

Is your résumé opening doors or closing them? Are you not getting interviews for the executive roles you want, despite having excellent qualifications? During this roundtable discussion, our expert panel of executive career advisers, coaches and recrui...
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Don’t Let Networking Feel “Icky”

A lot of people aren't comfortable networking, especially when they need a job. The thing is, networking doesn't have to be "icky" as one caller referred to it. It's important to always be networking, especially when you don't need something (a job) so that ...
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Never Underestimate Your Silent Network

To say our world is changing both politically and economically would, of course, be obvious. What's not so obvious is how everyone feels about it. We hear from the vocal ones for sure, but what about those who prefer to stay silent? 2016 was an unpreced...
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Job Search Myth 1.06: The Most Qualified Person Wins the Job

It's time for another Executive Job Search Myth Buster. Myth: "After the interview, the most qualified person gets the offer." Truth: Just because you look great on paper does not guarantee you the job. Hiring managers don't hire the most qualified ...
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Must Haves for a Successful Job Search: World-Class Personal Marketing Materials

For a recent episode of ExecuNet Master Class, we were joined by Don Weintraub. Don was a recruiter for 15 years and now heads-up ExecuNet's career strategists group. In this class, Don shared what works in today's job search marketplace based on his extens...
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