A business’s ability to evolve depends on its leader’s ability to let go of their death grip on… everything… and learn to delegate without micromanaging.
Let’s take a look at some of the reasons why delegating is so crucial to the good health of ...
A logo is the visual centerpiece of a company's brand identity.
When you set aside design trends and styles, at its core, a logo must:
1- Embody your brand.
2- Be instantly recognizable.
3- Be versatile.
4- Be timeless.
Everything else is ...
Brand identity constantly evolves and changes in public opinion and bad press can tarnish a company's brand.
That's exactly what happened with Uber when it rebranded for the second time in three years. The Uber brand became associated with negative ...
Striking the right balance between your personal life and work is hard.
But, getting your work-life balance right is vital for your health, happiness, and quality of life.
No one wants to look back at the end of their life and regret that they spent ...
Your small business may have a terrific product or service. But that still may not be enough to keep your business alive.
In fact, 50% of small businesses fold by their fifth year.
Successful marketing can mean the difference between calling it quits and ...
This time of year, there are holiday marketing campaigns everywhere. Whether the campaigns are small and involve dressing up a company's logo, or campaigns that manage to go viral, many businesses are keenly aware of the opportunity to take advantage of the ...
Everyone has their own take on what makes a logo perfect.
New trends (and fads) in logo design appear every year. Be careful not to fall into the trap of following every new fad.
Today, small businesses and startups have to compete in an increasingly ...
Are your employees tired? Discouraged? Burnt out?
If the answer is yes, you may have a toxic culture at work.
That's a problem. Unhappy workers are less productive, make more mistakes, and are more likely to seek employment elsewhere.
Work culture ...