77 results for tag: Business Growth

Define a Brand Strategy to Build Your Business Value

Strategy has become a word so overused that it’s borderline comical.  Remember the SNL skit that satirized George W. Bush, when asked to summarize the best argument for his campaign, and he responded, “strategery”? Notwithstanding the mocking ...
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Digital Technology Drives Excellent Customer Experience

The challenge racing across businesses today is how to improve, scale, and sustain an excellent Customer Experience (CX). Customer Experience is the sum of all the customer’s interactions, good, bad or indifferent, with a company’s products, services, and ...
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Amazon Files for Bankruptcy

Not today. But one day. I didn't say it. Jeff Bezos (CEO, Founder, Gazillionaire) said it: "One day Amazon will fail. We will go bankrupt. Company lifespans tend to be 30-plus years. If we start to focus on ourselves, instead of customers, that will ...
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Analyzing Data From 1000 Companies: 3 Key Ways to Reduce Spend

Enterprises spend millions - even billions - on business activities, yet their spend processes are outdated and inefficient. A huge source of leakage is travel and expense (T&E), which after salaries and benefits, is the second-largest controllable ...
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Amazon’s Executive Org Chart Just Leaked… Here it is

It provides a rare and fascinating insight into Jeff Bezos' top team. There's a remarkable amount of stability, with unusually-low turnover. Not surprising. Success begets success... when headhunters call this list, they hear "not interested." Unfortu...
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Your Most Important Business Success Metric: Customer Loyalty

Business is besieged with metrics. Return on Investment (ROI), website visits, website return visits, shopping cart abandonment rates, and average customer spend are all important and well used metrics to evaluate the success of a business. As with all ...
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5 Essential Tips for Small Businesses Heading into a New Year

A new year is a fresh opportunity to grow your business. Achieving this success begins with end-of-year planning. The work you put into planning for the coming year can pay off as you develop strategies for the future. Small business owners who make an effort ...
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3 Common Invoicing Scams and How to Avoid Them

Invoicing and payments fraud can take a variety of forms: invoices from fictitious companies, invoices for products that were never delivered, for unusually high amounts, or as part of a phishing scheme. As your business grows and your vendor list gets ...
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3 Lessons for Running Your Business

Back in the late 1990s, I became interested in running a marathon. Completing one such race, just once, was high on my bucket list. I would eventually run 12 more during a period of about six years. I became addicted to running, Runner’s World, running ...
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15 Tips to Successfully Market Your Small Business This Holiday Season

It's that time of year again! Stores are filled with cinnamon-scented pine cones, turkey decor, and Christmas ornaments. The holidays are here. And, if you don't have your holiday marketing strategy ironed out, you're already behind. Way behind. W...
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Are You Driving Customer Success?

Many companies claim to be "customer focused," but translating that declaration into action is very difficult. Traditional silos for marketing, sales, operations, finance, and human resources can impede any effort to build a customer-focused culture. But a ...
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How Amazon Partners with Brands

Not a week goes by that I don't get a call from a brand executive asking how to get Amazon executives to pay more attention to his/her brand. The brand may be a huge multi-national brand, or a 200-year-old, family-owned brand known to all households. The ...
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