Strategic Alignment is Critical to High Performance

word-strategy-in-headIn business, we measure success by the bottom line, or as I’ve heard some people put it, “We keep score with dollars.” When you get right down to it, profit represents the combination of drive, work and efficiency we call high productivity. Staying busy isn’t enough; we have to stay busy at what matters, in ways that move us toward well-defined goals and objectives.

I’ve dedicated my 20-year career to helping my corporate clients improve employee performance and execute on strategy. I’ve stressed the value of time management skills, productivity training, to-do lists, task triage and avoiding distractions. I’ve pointed out how individual empowerment, effective teamwork and a positive workplace atmosphere all contribute to the kind of employee engagement that yields high levels of both productivity and profit. All of these topics are important.

But sometimes you have to go back to basics to really understand some key principles that lay the foundation for all work that occurs in a company—a basic business reality that, while often forgotten, governs all levels of productivity at work—the need for strategic alignment.

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Laura Stack

Laura Stack

Laura Stack is America's premier expert in personal productivity. For over 20 years, her speeches and seminars have helped professionals, leaders, teams, and organizations improve output, execute efficiently, and save time at work. She's the author or coauthor of 10 books, most recently, What to Do When There's Too Much to Do. To invite Laura to speak at your next meeting or register for her free weekly newsletter, visit

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