Persuasion vs. Negotiation

Top-notch negotiation and persuasion techniques are essential to becoming a better leader. In this video, Columbia Business School professor Bob Bontempo explains why negotiation and persuasion are two complementary skill sets, but with a different set of behaviors.

What to learn more? http://www8.gsb.columbia.edu/execed/program-pages/details/85/PERS and http://www8.gsb.columbia.edu/execed/program-pages/details/135/NS



Columbia Business School

Columbia Business School

Columbia Business School is committed to educating and developing leaders and builders of enterprises who create value for their stakeholders and society at large; we accomplish this through our MBA, PhD, and Executive Education programs. We are equally committed to developing new scholars and teachers, and to creating and disseminating pathbreaking knowledge, concepts, and tools which advance the understanding and practice of management; we accomplish this through our faculty research and PhD programs. For more information, visit us at http://www8.gsb.columbia.edu/execed/

No Replies to "Persuasion vs. Negotiation"