Leadership Strategies for Thriving in the Digital Economy

Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy?

In an exclusive invitation only gathering of New York City’s leading chief executive officers, C-suite executives and VPs, David Rogers discussed why traditional businesses need to rethink their underlying assumptions in five domains of strategy – customers, competition, data, innovation, and value – in order to take their firms to the next stage of profitable growth.

David Rogers is a globally-recognized leader and consultant on digital marketing and business strategy, known for his pioneering model of customer networks. At Columbia Business School, David is faculty director of Digital Marketing Strategy Executive Education programs.

This event was made possible through Columbia Business School Executive Education, the exclusive business school partner of ExecuNet for the purpose of making connections, inspiration and key insights that can be applied right away to compete and win in our digital economy.



William Flamme

William Flamme

William Flamme is ExecuNet's Marketing Content Manager, where he is responsible for developing engaging career, job search, and leadership insight and delivering executive-level content across the various properties under the ExecuNet brand. Prior to joining ExecuNet in 2008, Will earned a master's degree in education and taught fifth grade and sixth grade. As a teacher, he deepened his appreciation for the written word and mastered skills necessary for managing writers who sometimes view deadlines as homework.

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