How to Create a Culture of Smart Risk Taking

Doug Sundheim

You have a vision. Maybe it’s a new service you want to deliver to customers, or a product you want to launch, or a position in the marketplace you need to achieve. But the underlying culture in your organization is strongly risk-averse, so nothing great ever gets off the ground. Sound familiar? How can you break out of this mode?

In this timely presentation, leadership coach and strategy consultant Doug Sundheim will propose a series of structural and behavioral actions you can take to create a strong risk culture, gain competitive advantage and drive your business forward. You’ll learn:

  • What “risk culture” really is, and why it’s important
  • The real reason your organization won’t take risks
  • How to distinguish smart risks from dumb risks
  • How senior management needs to communicate, lead and react to forge a strong risk culture, and more

Doug will also share illuminating case studies and simple tools you can use right away to help you build and inspire a culture of smart risk taking within your organization.

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William Flamme

William Flamme

William Flamme is ExecuNet's Marketing Content Manager, where he is responsible for developing engaging career, job search, and leadership insight and delivering executive-level content across the various properties under the ExecuNet brand. Prior to joining ExecuNet in 2008, Will earned a master's degree in education and taught fifth grade and sixth grade. As a teacher, he deepened his appreciation for the written word and mastered skills necessary for managing writers who sometimes view deadlines as homework.

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