What to Do When Business Dries Up?

businesspeople-walking-desertThe US will be energy independent within ten years. Technological advances in oil and gas recovery through processes like hydraulic fracking or fracturing has allowed the US dramatically to increase its oil extraction and rapidly decrease its reliance on foreign oil.

Some anticipate that not only will the US be entirely energy independent within ten years, but it will also becomes the largest exporter of oil and gas on the planet – overtaking Saudi Arabia!

If that’s not going to change the global landscape, then I don’t know what will.

For years we drilled as deep as we could and pumped all the oil out of the ground. Eventually, the holes dried up, and when we ran out of places to drill – we became reliant on the oil-rich regions of the world.

It wasn’t until new advances in technology allowed us to start drilling horizontally that we discovered massive deposits of oil and natural gas hidden within shale rock that we could access through the process of fracking.

What does that have to do with your business?

Let me explain…

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Noah Fleming

Noah Fleming

Noah Fleming is a marketing expert, trusted consultant, Fast Company blogger, and author of the Amazon #1 bestselling book in Sales, Marketing, and Customer Service – EVERGREEN: Cultivate The Enduring Customer Loyalty That Keeps Your Business Thriving.

1 Reply to "What to Do When Business Dries Up?"

  • Pamela Arteman
    April 20, 2015 (12:34 pm)

    I currently own and operate a small insurance agency for employee benefits. There is not much of an option out there for saving groups money and getting them good benefits anymore after Obamacare hit. I have searched and researched every option out there and cannot find a solution. The one solution I found does not keep me in business.