Many executives contemplate if they should use automation for their company. You may want to stay ahead of the competition or implement a new system to boost productivity. Whichever your reason is, automation tools will often come up as a viable option.
According to a recent study, 50% of executives have said that they have considered using business automation in their company. But, many executives do not have the time to research the ins and outs. It can be challenging to grasp the idea at first, especially with the different types of automation tools.
For example, there is data warehouse ETL automation (designed for the IT team) and CRMs (designed for the sales team). So, each tool is designed to help different parts of the workforce within a company. But, how well are automation tools helping the workforce? In the next few sections, you will see how automation tools are used to help a company’s workforce.
What Are Automation Tools?
First, you should understand what automation tools are. When someone says they are thinking of using automation tools, they mean using software to replace a menial task that a human can do.
For example, instead of manually writing invoices and receipts, most companies use tools like Zoho invoice to automate the process. This is a perfect example of an automation tool that most businesses use daily.
Contrary to popular belief, automation will not likely replace humans and take over the workforce. Instead, automation is something that executives can implement to help their team by relieving them of menial and repetitive tasks. They can often help a company’s productivity for two main reasons.
First, your staff will not be overworked, allowing them more time to focus on more important tasks that move the company forward.
Second, your team will have more motivation. From observations, repetitive and menial tasks are the greatest killer of motivation in a company, such as data entry. So by using automation, you can keep employee retention high with a motivated and happy team.
So it’s no surprise that automation tools are helpful. But how well do they work in real life?
Using Automation Tools for Retrieving Data
With an annual growth rate of 14%, data management and processing is starting to become important for every company to use.
Before, humans would have to search through files to find data manually. Then, understand and analyze that data to make executive decisions.
But, now, processes can be set up to automate data retrieval in seconds. This is where data warehouse automation comes into play. Without human intervention, data warehouse automation can use data to make helpful decisions that can move a company forward.
Companies like Amazon and Netflix use data warehouse automation to recommend products to users. For example, the “previous shoppers liked this” section or the “watch next” section. In these cases, data warehouse automation has been installed to retrieve customer data from the past. Then, the system recommends new products similar to the users’ past data.
Automation Tools in Recruitment & HR
A recent 2022 study found that 80% of recruiters are looking for new ways of finding candidates. So completely automating recruitment could be the way of the future.
Companies use automation tools like LinkedIn Job search and Indeed to find employees. Then, they use automation services like Calendly and Zoom to schedule interviews. But once your staff member is onboarded, the next part is all the paperwork and data entry to keep your staff documented. This step is where HR automation tools come into play.
HR automation tools can be used for:
- Calculating payroll
- Sick-pay
- Employee benefits
- Timesheets
With the help of automation tools, HR representatives will no longer be doing repetitive data-entry tasks.
As a result, HR representatives will have more time to focus on interactions and problems that involve a human touch. This can result in an improvement in the workplace environment.
Automation Tools in Sales
Sales are at the forefront of each company; if your sales team is falling behind, so will your revenue. But, sales can often be a complex and long process, so automation can help to streamline the process.
Automation tools may never replace the human touch of a face-to-face meeting with prospects. But, with new business models like dropshipping and online courses, automation is starting to play a key role in generating revenue.
For example, automation software such as Clickfunnels allows you to create sales funnels that visualize the sales process.
After the initial setup of the sales funnel, your business can run almost fully automated without any human intervention.
But for companies with a more traditional business model, sales automation tools can be set up for client management, sales predictions, and lead nurturing.
This is beneficial for a company as when they have transparent sales processes; it makes it easier to repeat a sale. This gives your business a clear structure and scalability. Your company’s value will increase since your business operations run smoothly. A straightforward sales process can also make it easier for a company to train new employees.
Final Words
The bottom line for companies is an increase in revenue because a more fine-tuned product results in better customer retention.
As you can see, there are numerous ways automation tools are helping the workforce of a company. However, watch out for overly automating your business, or it may lose its human touch entirely. You should ensure that the automation method aligns with your business model for the best success with business automation tools.
Grey Idol
Grey is the Director of Marketing for
altLINE by The Southern Bank. With 10 years of experience in digital marketing, content creation, and small business operations, he helps businesses find the information they need to make informed decisions about invoice factoring and alternative financing.
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