33 results for author: Noah Fleming


Don’t Let Software Suck the Soul of Your Business

In the past four months, I've talked to, count 'em, 14 companies with failed software-related projects. Most of the time, I’m talking to companies implementing a CRM or other sales-related tools. They're either dumping existing CRMs that aren't being ...
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The Ham Sandwich Test

Almost always, one of the first things I do with my new clients is to help them kick off a straightforward customer engagement or retention process. It’s simple enough that I can have them do it with a pen and paper, and within a single day, we’ve ...
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You Might Want to Sleep on it First!

"You couldn't pay me to step foot in a mattress store ever again."  I said this a couple of years ago after our last mattress showed up on our front door in a box. It was glorious. The entire experience was seamless, and I was promised 100 days to try the ...
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Let Go of the Anchor – Don’t Sink to the Bottom!

Today at my gym we did the “Murph” workout. Murph is a classic “Hero” workout from the Crossfit world done every year to commemorate a fallen soldier, Michael P. Murphy. The Murph workout is not for the faint of heart. It includes: A 1 Mile Run ...
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This Too Shall Pass

As my consulting practice continues to grow, I've been fortunate enough to work with privately-held mid-market firms doing a few million in annual revenues, to larger companies doing over $2-5BN annual. I've also been lucky to work with a number of publicly ...
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The Most Important Question You’re Not Asking Nearly Enough

What will we be able to do after X that we can't do now? Replace X with your next big investment. Replace X with your desire for more sales training. Or replace X with that shiny, bright, and new app or piece of software the marketing folks are telling ...
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Don’t Confuse Active Management With Micromanagement

Nobody likes to be micromanaged. You can’t blame them. Nobody wants to have somebody standing over his or her shoulder, telling them EXACTLY what to do, and leaving no autonomy. Nobody likes having a backseat driver screaming at them at the slightest ...
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My Favorite Thing About Business (Isn’t What You Think)

It's almost embarrassing to write this, but do you know what one of my absolute favorite things about business is? The cliche answer would be that there’s "always a new challenge." That it's unpredictable. That it's exciting. That it's a thrill to see a ...
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The Most Valuable Thing Your Customers Can Give You and How to Get It

How can you measure the value of customer relationships? Here's an interesting way. Ask yourself, how much time do you think they willing to give you, and how much importance do they put on hearing from you, or even better – on doing business with ...
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Finally–A Magical, Simple Ritual to Improve Your Profits

For people and companies there is only really one way to judge character: Watch their behavior in a wide variety of circumstances. Watch what they do when they’re in the spotlight, and watch what they do when they think they’re unobserved. Watch what they ...
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The Business Strategy Secret Known by the World’s Top Chefs

I started making last night's dinner 36 hours ago. It was the best plate of ribs my family had ever eaten, it was the easiest meal I've ever cooked, and it will serve as the backdrop of this week's tidbit. A few months ago a client was telling me about the ...
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The Bar Has Been Raised: The Best Customer Experience I’ve Ever Had

I was working at LinkedIn/Lynda.com's offices last week in Santa Barbara, California shooting a course for them on creating lifelong, loyal customers. My colleague, the esteemed author, and consultant Roberta Matuson happened to be in town at the same ...
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