70 results for author: Geoffrey James


7 Ways to Nudge a Potential Customer

When you haven't heard from a new prospect for a while, don't assume that the deal is dead. Try these instead. Sometimes it's necessary to give a potential customer a little "nudge" to find out what's going on and whether the opportunity is real. There are ...
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7 Overused Marketing Buzzwords (and What to Say Instead)

To cut through the noise and clutter, replace these common marketing buzzwords with statements that are precise and vivid. The great challenge of marketing is to cut through the noise and get your message both heard and acted upon. This is difficult or ...
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The 10 Dumbest Corporate Emails of All Time

A while back, I co-hosted a radio program called "Funny Business." For one show, we asked listeners to send us the stupidest emails that they'd ever received. They sent us plenty of boneheaded examples, but the top 10 (listed below) shared a distinguishing ...
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How to Create a Killer Sales Message

I write a lot about sales messages because they're the foundation of business success. An exceptional sales message intrigues investors, attracts talent and wins customers. An average sales message, not so much. This post contains my best resources for ...
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10 Huge Time-Wasting Mental Habits

All of us seem to feel as though we don't have enough time, but few of us consider that we're indulging in behaviors that suck up our time for no possible purpose. Here are 10 common time wasters that we can all live without: 1. Wondering what other ...
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This Question Made Me $10,000 in 10 Seconds

Most professional salespeople know this trick, but many entrepreneurs don't. Many service providers agonize over how to price their services. If the number is too high, it might scare away potential clients; if it's too low, you're providing your services ...
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4 Employees Who are Secretly Toxic

My recent post, Don't Fire Difficult Employees, pointed out that sometimes the most obviously difficult employees--like drama queens and nonconformists--just need some management attention to fulfill their potential. There are, however, four types of ...
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Don’t Fire Difficult Employees. Try Adapting First

The post 3 Types of Employees You Should Fire Immediately by Jayson Demers contains an excellent description of three types of difficult-to-manage employees. However, while Demers's diagnosis is spot-on, I find his prescription – fire them immediately ...
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Admit it: Women are Smarter Than Men

A recent article in TheAtlantic.com pointed out that hedge funds run by women make three times as much money as hedge funds run by men, and that companies with female CEOs outperform companies with male CEOs by nearly 50%. The data is so compelling ...
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9 Reasons People Tune You Out (And What to Do Instead)

If you want to be heard, you should avoid these all-too-common mistakes. Business is all about communication, so when you're speaking, you want people to pay attention and listen. Their minds will wander, though, if you indulge any of these all-too-common...
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The 3 Stages of Career Success

Recently, I laid out my rules for being successful in business. Today, I'm laying out, not the rules, but the process of becoming successful.  In my observation, everyone who has a financially successful career goes through the following three stages: ...
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A Question You Should Ask Yourself Every Day

Note to reader: The best part of this post is at the end, but please don't skip ahead. In my experience, there is a question you can ask almost anybody and make them feel better about themselves and their place in the world.  I've used this question for ...
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