8 results for author: Ben Gold

5 Ways to Increase Employee Productivity

Employee productivity is vital to your business’ success. Increasing employee productivity requires small business owners to motivate and engage their workers. If you’re a small business owner looking to ramp up productivity, you may face significant ...
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How to Effectively Market Your Small Business

Marketing your small business is a must if you want to produce a steady stream of paying clients and customers. If you've noticed stagnant consumer retention and attraction numbers, consider reviewing your marketing strategy. Perhaps your initiatives are ...
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6 Steps to Build a Successful SEO Strategy

Launching new small business SEO strategies can position your organization for sustainable success. Using search engine optimization alongside content and social media marketing can drive consistent, relevant traffic to your site. But SEO success requires a ...
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5 Essential Tips for Small Businesses Heading into a New Year

A new year is a fresh opportunity to grow your business. Achieving this success begins with end-of-year planning. The work you put into planning for the coming year can pay off as you develop strategies for the future. Small business owners who make an effort ...
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Debunked: 4 Myths About Women in Business

Women are a force to be reckoned with in the business world. They make up half of the US workforce and own more than 11.6 million firms. There are more women in the labor force, more women earning degrees, and more female entrepreneurs than ever before. ...
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7 Ways to Engage Customers Online

You can find yourself in a tough spot when you want to engage customers online but are held back by limited resources. Taking a strategic approach to small business loans can help you get over financial hurdles by creating a low-risk cash pipeline. Short...
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Employee Motivation Tips That Lead to Growth

We all tend to do our best at work when we experience encouragement from our superiors. Direct managers or supervisors are usually the most influential in this regard. However, many small businesses don't have the benefit of larger department structures. So, ...
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Top Challenges Faced by Women in Business

When considering challenges for women in business, the list is surprisingly long. The result is an environment in which women must be strategic and hardworking to overcome barriers. Gender-based challenges hinder everything from finding fulfillment at work to ...
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