It’s clear that businesses and their leaders need to understand all they can about the Millennial generation – a group that is important to their future business success.
But what’s also clear is that the characteristics and qualities of Millennials remain a mystery. In his presentation to World Innovation Forum delegates, Will Pearson, President and Co-founder of trivia magazine and website mental_ floss, provided some insight into this influential generation.
“It’s not just knowing some things about Millennials, it’s understanding what we then do with that knowledge,” said Pearson.
Read more to learn what Pearson believes is true about the Millennial generation…
More Will Pearson:
Exclusive ExecuNet interview with Will Pearson
No Replies to "Millennials are Changing the World"